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06/08/2015

Remarkable chosen to orchestrate content strategy for Zurich Municipal

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We're are very pleased to announce that  Remarkable has been selected by Zurich Municipal to review, evaluate and redefine its content strategy.

Zurich Municipal, a leading insurance provider of risk and insurance solutions to Britain's public sector chose Remarkable Content’s integrated social media, digital, PR and video team from a field of 14 agencies after engaging the Content Marketing Association.

Remarkable Content will streamline processes and instigate a clear structure for the Zurich Municipal marketing team to create and deploy content across a range of channels; from social media, websites and email to events, brochures and press releases. The new relationship will also organise Zurich Municipal’s content and better target its audience of public sector and charity executives such as headteachers, chief executives, risk and insurance managers, and finance directors.

Julius Duncan, Head of Remarkable Content, comments: “To be awarded this project by Zurich Municipal is a great compliment to our team and our expertise. Getting content strategy right is a fine balance and requires exactly this kind of overview. Zurich Municipal has some fantastic content; now we need to focus thier processes to make best use of it.

“Working with Zurich Municipal will also be a high profile shop window for Remarkable to display what we’re capable of and the results that can be achieved by a professional content marketing strategy. We have the right range of skills to do the job and we’re relishing the challenge.”

Gordon Wilmott, Head of Marketing, Zurich Municipal continues: “We wanted to find an expert agency to devise a tailored content strategy for Zurich Municipal in 2015 and worked with the CMA’s seamless, advanced intermediary service.

“We are extremely pleased to now be working with Remarkable who provided a well thought out, researched pitch presentation and look forward to implementing our content strategy across the business in due course.”

Clare Hill, Managing Director at The CMA, concludes: “Remarkable Content had a unique and client centric approach to the pitch process which was originally organised and facilitated by the CMA. We are delighted to have initiated this opportunity and look forward to hearing about their future success working with Zurich Municipal.

“It’s testament to the strength of the Remarkable Content team that they will not only be responsible for devising the content strategy but as a key part of this win they will also be responsible for auditing existing agencies.”

Content, Content Strategy, Insurance, News, Remarkable Content, Zurich